Customer Follow Ups

Customer Follow-Ups   It can never be said enough—following up with customers will always provide more success for your business. Whether it is to make a sale, or just...

Email Blasts

Email Blasts While most of our email inboxes end up pretty full at the end of any given day, most of us don’t take the time to actually open...

Telemarketing

Telemarketing   When it comes to a successful marketing campaign, it’s never a bad idea to refocus your efforts back to the basics. Even though it might not be...

Customer Relationship Management

Customer Relationship Management   Remember the days when you would have to either memorize phone numbers and addresses or keep written records of them? As a business, this could...

What is Adwords

What is Adwords   Adwords is an advertising service offered by Google. It offers a multitude of ways to advertise—directly through google’s search engine, across a network of websites...

Local Business Listings

Local Business Listings   Before the Internet, most marketing campaigns consisted primarily of printed ads in the Yellow Pages and newspapers, television and radio ads, and direct outreach via...

Long Tail vs. Short Tail Keywords

Long Tail vs. Short Tail Keywords   When it comes to search engine optimization, the importance of keywords cannot be overstated. No matter if you’re focus is on paid...

Marketing vs. Branding

Marketing vs. Branding Are you a Coke or Pepsi person? Apple or Android? Do you usually go to the local family owned pizzeria, or recently decide to try a...

Lead Conversion

Lead Conversion Once you’ve worked on generating leads using the tips I outlined in my last post, then comes the time to convert those leads into actual customers. Just...

Proper SEO

Proper SEO Why is it important? In the internet age, the only true way for your business to thrive is to develop a strong and stable presence online. Most...

Lead Generation

Lead Generation It can often get tiresome constantly trying to contact people, attempting to attract more customers. That’s why it’s important to create a marketing platform where customers discover...

How to Social Media Correctly

How to Social Media Correctly Every day the average person spends approximately two or more hours on social media, making it an excellent platform to market your business. If...

How to Blog Correctly

How to Blog Correctly Still staring at that blank page, unsure of how to start writing? The questions running through your head are probably: What do I write about?...

Different Social Media Platforms

Different Social Media Platforms With new social media platforms being created daily, it has become a daunting task to know which ones suit the needs of your business best....

Simple Email List-building Hack for Anyone

Simple Email List-building Hack for Anyone There’s no question that a good list of email addresses is central to the success of almost every business that does any online...

The Secrets of Millennial and Video Marketing

From Generation to Generation You understand your peers and other members of your generation the best, don’t you? This is why older generations have been misunderstanding and bemoaning younger...

Facebook Ads vs. Google AdWords

The Digital Marketing Arena: Facebook Ads vs. Google Adwords   Oftentimes, businesses struggle to decide where most of their advertising focus should be, and which platforms will prove most...

How to Choose an SEO Company

Search engine optimization (SEO) is an essential part of online marketing. When you search for something using a search engine, the results you get depend on the keywords you...

Importance of Having a Website

If you run a small business and are still wondering whether or not a website benefits you, the answer is yes. There are a wide range of benefits to...

Why Every Day is Cyber Monday

Retailers are expanding their Internet advertising budgets and moving away from outbound marketing strategies. Not only is advertising on the web easier and more cost-effective than using most traditional...

Choosing a Hosting Provider

Finding the right host for your website can be a tedious and at times confusing process. What is a Hosting Company/Provider? If you have a website on the internet...

Low Black Friday Turnouts this Year

The Black Friday Crowd this year had been chipped away by early promotions that ended up putting pressure on retail outlets to entice customers with special offers throughout the...

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